Client: Murad Skincare
Platforms: Youtube, Instagram, Facebook and Snapchat
Murad is a luxury, science-backed wellness brand that create products and experiences not only for healthier skin, but for happier lives. Committed to conquering the global health epidemic of stress, their slogan of “Stress less. Be imperfect. Live longer" inspired the team at CC to create short, slick content for social channels. 'Premium' was the name of the game for this project. The ads had to reflect the quality offered by Murad products and their price points. For this project we focused on their famous Vita-C Glycolic Brightening Serum infused with real gold.
